Digital, Video & Web Specialist
CheapCaribbean.com Feb 2013 – Aug 2013
Developed graphic strategies in response to consumer analytics and trends. Defined and shaped customer experience, while increasing click-through rates and sales for e-commerce and social media.
Managed video and photo production projects. Rebuilt and developed brand-integrity strategies, alongside executive leadership team.
- Email Marketing
- Video Graphics
- Video Editing
- Web Banners
- Print Materials
- Social Media Content
- Tradeshow Graphics
- Standardizing Brand Guidelines
- Develop Marketing Strategies
- Develop sales themes, copy and creative to entice our audience through email marketing strategies.
- Internal and Consumer video production including producing, editing, creating graphics and sound editing.
- Brand awareness strategies.
- Revamped brand identity.
- Refreshed Youtube strategy.
- Social Media Content in the form of Videos, Contest Ads and App Development across all social platforms. (Twitter, Instagram, Facebook, Youtube, Pinterest and Vine)